Brand strategist specializing in engaging emerging audiences. With over 25 years of multinational experience, he has developed brand and public-impact campaigns including for the 2020 Census, AARP, and We Can Do This. He works to elevate audience understanding, turning insights into meaningful strategies that reduce barriers and motivate action. A two-term 3AF.org president, Edward has been an instructor of brand strategy at NYU and holds a B.S. in Journalism from the University of Maryland.